Taylor Swift Eras Tour at London’s Wembley Stadium merch stalls: Full prices, opening times

Taylor Swift fans will be able to snap up some exclusive Eras tour merch this week as the chart topper starts her musical takeover of Wembley Stadium.

Set to perform a total of eight show’s at the west London venue this summer, Swift will play her first three shows this weekend.

As the Eras tour comes to the capital, themed merchandise will also be available as everything from clothing to accessories will be on offer outside the stadium amid Swifts’ shows there.

Here’s everything Taylor Swift fans need to know about merch for her Eras Tour shows at Wembley Stadium from when they open, and prices.

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Where are the Taylor Swift Eras Tour merch stalls located at London’s Wembley Stadium?

Fans won't be able to miss the merch stalls along Olympic Way, as there is set to be a total of four across the long stretch that leads the stadium to Wembley Park station.

There will also be a megastore merch pop up for Taylor Swift’s Eras Tour shows at Wembley Stadium. The megastore will be located on the ground floor of the venue’s Green Car Park which is accessible via Engineers Way, the road just before the steps that lead up the stadium.

Of course there will be a number of merch stands inside Wembley Stadium, so there are plenty of places for fans to shop their Eras merch. 

When will the Taylor Swift Eras Tour merch stalls at London’s Wembley Stadium open for June shows?

Swifties will be able to get their hands on Eras Tour merch a few days before the singer takes to the stage at Wembley Stadium. 

The megastore will be available for fans to shop merch at and will be open on Wednesday, June 19 and Thursday, June 20 before Swift’s first London show on Friday, June 21.

Both the merch stalls across Olympic Way and inside Wembley Stadium will also be open on concert days (June 21, 22 and 23).

Full June opening times for Taylor Swift’s Eras Tour merch stalls at London’s Wembley Stadium

• June 19 - 10am - 8pm
• June 20 - 10am - 8pm
• June 21 - From 10am 
• June 22 - From 10am
• June 23 - From 10am 

Full prices for Taylor Swift’s Eras Tour merch stalls at London’s Wembley Stadium

Based on the prices of merch at some of Taylor Swift’s other UK Eras Tour shows, here’s what London fans can expect: 

• Hoodies - £70
• Quarter zip sweaters and crew neck sweaters - £65
• T-shirts and long-sleeve tees - £40 each
• Tote bags - £25
• Water bottles selling - £15
• Bracelets priced - £30
• Posters - £15

Do you need an Eras tour ticket to buy merch?

 Whether you’re wanting to buy merch ahead of you’re concert date or are a Swftie that didn't get tickets, you don’t need a ticket to buy merch at either the Olympic Way stalls or the megastore merch pop up. 

However without a ticket you won't be able to shop the merch stands inside the venue.